Event's date: 21 - 22 November 2019
Place of celebration: Megaron International conference center - Athens.
Kind of event: Industry meeting and conferences with marketers, advertisers, broadcasters, digital platform suppliers, manufacturers, app & service developers and many other further industry stakeholders.
Outreach: More than 300 Professionals.
Link to the main event:
Summary of the participation:
The CCMA participates in the 8th HbbTV Symposium in Athens and shows EasyTV project results.
The Catalan Broadcasting Corporation has participated these days at the HbbTV Symposium in Athens. This is the biggest event to listen to and discuss with high level speakers all relevant topics in the HbbTV universe, which enhance the user experience in a competitive audio-visual market, offering new and engaging interactive services to the end user
During the Symposium, the project manager of the Department of Research and New Services of the CCMA, Francesc Mas, offered the conference titled "New HbbTV Apps & New Trends", in which he presented the present and future projects with the technology HbbTV in which the CCMA participates.
Among the projects presented, highlights the future HbbTV service with accessibility enhancements that will facilitate the interaction of users with visual impairments thanks to the voice guidance offered while the users navigate through menus, sections and options of the TV3 red button service.
In the same way, the new multi-language subtitling authoring and distribution service was also presented, which will allow to offer audiovisual contents accessible not only for people with hearing loss, but also for foreign language people and language learning purposes.